Cartika Enhances Video and Live-Streaming on CDN
The use of Content Delivery Networks (CDNs) has become more of a necessity today than ever before. When company website pages load quickly, and navigation is seamless, the user experience sharply increases. The obvious benefit is that your site will be more engaging for users and potential prospects. A second significant advantage is that Google and other search engines will reward your user-focused approach with favorable rankings – by contrast, sites with poor performance get penalized. Another virtue of CDNs is that they help shield websites from DDoS attacks. If you interact with global audiences, a CDN is usually a must. But, another driving force fueling demand for CDNs is the dramatic rise in web video content and live-streaming. Improved technology, reduced costs, and content consumption preferences have lead to a significant increase in video use over the Internet. Experts predict that by 2018, video will make up nearly 80% of all online content (including email and websites). YouTube has become the world’s 2nd largest search engine (right behind you know who) for good reason. Live-streaming has been around for a while. However, the recent interest in social media live-streaming is expected to explode over the next several years. Companies such as Meerkat and Periscope have made it easy for anyone to do a live broadcast. Facebook and the other social media giants will undoubtedly accelerate live-streaming as well.
Cartika Content Delivery Network
Most CDNs leverage globally distributed POP’s (Point of Presences) giving companies the ability to quickly distribute and serve their web content to remote users. The Cartika CDN uses an automated HTTP “pull” method so within minutes and a few keystrokes, content is economically propagated and served over our global network. No manual and time-consuming code edits are required. This results in the fastest possible delivery times of content and streaming media to all website visitors. No matter where users are located, the cached content is served directly from a POP closest to them.
CDN Video and Live-Streaming Enhancements
For organizations relying heavily on video content or live-streaming, CDN is highly recommended. It’s not just relevant to content being served globally either as high definition video formats can be a challenge in the same city. This will intensify as more 4K video gets created. The recent technology upgrades to our CDN have been designed to provide numerous performance and reliability improvements specifically for video and live-streaming delivery. Further functionality lets users define and control advanced options such as regional and IP settings, caching parameters, and NGINX controls. Although these enhancements were developed with video and streaming in mind, they also improve our CDNs ability to streamline static content delivery as well. The next phase in the Cartika CDN development plan will be integrating the network with our Infrastructure-as-a-Service offering. This solution will allow clients to add an entire VM, plus all sites and resources on that VM, to our CDN automatically. CDNs offer a powerful, cost-effective way to improve your website performance, reliability and security. If you are working with video and live-streaming, a CDN should be a serious consideration if you want to maximize your marketing investments. You may be pleasantly surprised by how affordable CDNs have become in recent years for the amount of value they deliver.
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